Sad news. In case you missed it, Fruit Stripe Gum is being discontinued after a 50 year run. I suppose the name tells it all…it was a super sweet, multi-colored feast for not only the taste buds, but the eyes, too. The packaging and look was kind of fun . Apparently, the zebra mascot’s official name was Yipes, which will be a great trivia question.
I’ve already used Little Richard’s “Tutti Frutti” in a previous blog so I’m including Led Zeppelin’s “Boogie with Stu” which features the lyric, “I don’t want no Tutti Frutti , no lollipop.” It seems appropriate.
The “Stu” is boogie woogie piano player Ian Stewart who is more closely associated with The Rolling Stones than Led Zep, but you get the idea. I believe Zeppelin used the Stones’ mobile recording studio and that’s when the jam and recording happened. The 4 LZ members shared writing credits with Stewart and Ritchie Valens. If this is making your head hurt, just listen to Valens’ “Ooh, My Head.”
It’s weird how the Valens’ tune morphed into a song on LZ’s “Physical Graffiti” album, but I guess this blog morphed from a zebra striped gum thing into this. Fruit Stripe Gum customers used to get a Yipes tattoo with the multi-colored, striped gum. I hope that didn’t drive them out of business.
Till next time, keep your Mojo on the Horizon!









